Back in 2008, Tashan may not have made much of a mark at the box office, but the film’s lead actress sure did. A skinny Kareena Kapoor made all the news, sparking off the size-zero revolution in Bollywood.
The inspiration is hardly surprising when, four years since, an upcoming film is
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titled Size Zero – Everyone’s Losing It. The filmmakers admit it readily. “Yes, the inspiration came from the craze associated with Kareena’s size-zero trend. When she lost weight for Tashan, the entire nation was talking about it,” says producer Siddhartha Jain, CEO of iRock Productions. “Suddenly, women were talking about protein and carbs more than anything else.”
Siddhartha is quick to clarify, though, that the film’s story isn’t inspired by Kareena’s life. “It’s a fictional tale of a girl who is under pressure from her fiancé to lose weight. In essence, the film is about a girl’s quest to attain a size-zero figure.”
At this stage, the film’s script is ready, written by Anish Patel and Carmen Zainabadi. The director and cast are yet to be finalised.
Besides Size Zero, Siddhartha’s other films, Disco Valley and Ja Chudail Ja, are already in production. Next to go on the floors is Pool, to be directed by Kunal Roy Kapoor of Delhi Belly fame. It’s slated to be something on the lines of a Japanese murder mystery film.
“The idea is to come up with films that will create curiosity and attract audiences,” says Siddhartha. And who comes up with the out-of-the-box titles? “As a creative producer, I have to think of the titles. A title is the first step to attract audiences. And the trick is to go offbeat,” he says.
Bebo postpones trip for KJo
Kareena Kapoor and Karan Johar have always been great pals. So when KJo’s 40th birthday came up, Bebo postponed her trip to Turkey to attend the big bash. “Yes, Bebo was supposed to fly to Turkey a day before the bash. But since she was very keen to attend his party, she postponed the trip,” says an insider close
to Bebo.
View Original Article
The inspiration is hardly surprising when, four years since, an upcoming film is
related stories
Heroine taking a toll on Kareena's health
Bhansali confirms Kareena-Ranveer in next
titled Size Zero – Everyone’s Losing It. The filmmakers admit it readily. “Yes, the inspiration came from the craze associated with Kareena’s size-zero trend. When she lost weight for Tashan, the entire nation was talking about it,” says producer Siddhartha Jain, CEO of iRock Productions. “Suddenly, women were talking about protein and carbs more than anything else.”
Siddhartha is quick to clarify, though, that the film’s story isn’t inspired by Kareena’s life. “It’s a fictional tale of a girl who is under pressure from her fiancé to lose weight. In essence, the film is about a girl’s quest to attain a size-zero figure.”
At this stage, the film’s script is ready, written by Anish Patel and Carmen Zainabadi. The director and cast are yet to be finalised.
Besides Size Zero, Siddhartha’s other films, Disco Valley and Ja Chudail Ja, are already in production. Next to go on the floors is Pool, to be directed by Kunal Roy Kapoor of Delhi Belly fame. It’s slated to be something on the lines of a Japanese murder mystery film.
“The idea is to come up with films that will create curiosity and attract audiences,” says Siddhartha. And who comes up with the out-of-the-box titles? “As a creative producer, I have to think of the titles. A title is the first step to attract audiences. And the trick is to go offbeat,” he says.
Bebo postpones trip for KJo
Kareena Kapoor and Karan Johar have always been great pals. So when KJo’s 40th birthday came up, Bebo postponed her trip to Turkey to attend the big bash. “Yes, Bebo was supposed to fly to Turkey a day before the bash. But since she was very keen to attend his party, she postponed the trip,” says an insider close
to Bebo.
View Original Article
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